Printing Terminology


Booklets are documents with multiple pages arranged on sheets of paper that, when folded, present the correct page order.

Saddle-stitch finishing

A saddle stitch is when single sheets of paper are printed on both sides, collated in page number order, folded in half, and then stapled through the fold by a saddle stitch stapler. Saddle stitch binding is one of the most common methods for booklet production.


Bleed is a term that refers to printing that extends off the edge(s) of a printed piece. Any printed elements — photos, color blocks, text — that bleed must extend 0.125” beyond the trimmed edge of the piece.

Easel back

An easel back (table-top display) is a sturdy cardboard construction glued to the back of the board, creating a display for signs, photos, and presentations. It creates a desktop presentation to life-size floor standing boards.


A hem is when you fold the banner's edges using double-sided tape to give extra strength and prevent tear-out.


Grommets are metal rings inserted into holes through a banner's vinyl material, collared on each side to keep them securely in place when hanging. They are used to prevent tearing or abrasion of material from the support line being routed through the holes in the vinyl material.

Pole Pocket 

A pole pocket banner has sleeves that are welded or stitched to allow a pole to be pushed through. Generally positioned at the top and bottom of printed banners or backdrops, pole pockets allow the insertion of a cable or pole into the pocket.